Filipino LGBTQIA+ podcasters are finding their voice — and a growing audience — on Spotify

Spotify says listening to locally produced LGBTQIA+ podcasts in the Philippines grew over 20%, as audiences seek authentic, relatable storytelling.

IMAGE CREDIT: Spotify

For many members of the LGBTQIA+ community, finding a space where they can speak openly, share personal experiences, and simply be themselves isn’t always easy.

Increasingly, that space is taking the form of a podcast.

In the Philippines, more listeners are tuning in to stories told by LGBTQIA+ creators, with Spotify reporting that consumption of locally produced LGBTQIA+ podcast shows grew by more than 20%.

The increase reflects a growing appetite for conversations that go beyond headlines and social media trends, offering listeners something more personal, relatable, and real.

Unlike traditional media, where stories are often condensed into soundbites, podcasting gives creators the freedom to dive deeper into topics ranging from identity and relationships to everyday life, humor, and self-discovery.

Filipino queer podcasters redefine connection through storytelling

IMAGE CREDIT: Magnific

Among those helping shape this space are Dogshow Divas hosts Baus Rufo and Macoy Dubs, whose candid conversations and unmistakable chemistry have earned them a loyal following.

The duo was recognized in Spotify Wrapped 2025 as the country’s Top New Group Podcast and has become one of the Philippines’ leading comedy podcasts.

For Baus, the appeal of podcasting goes beyond entertainment.

“Because podcasting provides creators full power and control over their voice, this medium continues to be vital for us queer people who aren’t always recognized by traditional institutions,” he said.

Their conversations often blend humor with honesty, tackling everyday experiences through a distinctly queer lens while creating a welcoming space where listeners feel seen rather than judged.

Another creator connecting with audiences is Sophie Prime, host of DAGOK TIME!, whose podcast explores everything from Gen Z internet culture to listeners’ anonymous confessions. Sophie’s growing popularity earned her a place in Spotify’s RADAR Creators Philippines program, as well as recognition as Spotify Wrapped 2025’s Top New Solo Podcast.

For Sophie, success isn’t measured solely by streaming numbers.

Marami pa ring mga tao ang naghahanap ng representation at ng mga kwentong makaka-relate sila. Kung may kahit isang tao na makaramdam ng ‘hindi pala ako nag-iisa’ dahil sa mga kwentong ibinabahagi natin, then that’s already a meaningful impact,” she said.

IMAGE CREDIT: Sophie Prime (FB)

That sentiment resonates with many listeners who see podcasts not just as entertainment, but as spaces for comfort, affirmation, and genuine connection.

Spotify says this growing engagement reflects a broader shift in how audiences consume content, with listeners increasingly seeking creators whose stories mirror their own experiences.

“What we’re seeing from creators like Baus, Macoy, and Sophie reflects a broader shift in how people want to connect. These are conversations that matter, and podcasting gives them the room to have them. At Spotify, we’re committed to giving creators the platform to build communities, reach more people, and continue growing,” said Carl Zuzarte, Spotify’s Head of Podcast for Southeast Asia.

The momentum extends beyond podcasting.

Filipino LGBTQIA+ musicians are also continuing to make their mark, with Spotify’s Bahaghari playlist shining a spotlight on artists including Marina Summers, Sassa Gurl, SHNTI, and geiko. Alongside curated music, the playlist features editorial commentary that introduces listeners to the artists’ creative journeys and their growing influence on the local music scene.

While Pride Month offers an opportunity to celebrate LGBTQIA+ voices, the growing popularity of these creators suggests something more enduring. Filipino audiences are increasingly embracing stories that are authentic, inclusive, and deeply human — one episode at a time.