In a significant stride towards enhancing the resilience and beauty of Filipino homes, Nippon Paint (Coatings) Philippines, Inc. has just launched its groundbreaking Weatherbond Quartz series.
This new line of exterior paint promises to redefine the standards of wall protection, offering a robust shield against the Philippines’ challenging climate and the everyday wear and tear that homes endure.
The unveiling, held early this week, underscored Nippon Paint’s unwavering commitment to the Filipino market.
Gathering key distributors and industry partners, the launch highlighted the company’s dedication to understanding and addressing the specific needs of homeowners in a nation known for its vibrant yet demanding weather conditions.
Mr. Chen Lee Siong, General Manager of Nippon Paint (Coatings) Philippines, Inc., articulated the company’s vision behind this innovation. “For us, the Weatherbond Quartz series is more than just a new product; it’s about safeguarding the spaces where Filipino families build their lives and dreams,” he stated. “We recognize the crucial role a home plays, and in a country like ours, with its unpredictable rains and intense sun, we felt a profound responsibility to create a solution that offers true, lasting protection and peace of mind.”
The cornerstone of the Weatherbond Quartz series lies in its advanced Quartz Technology.
This premium, pure acrylic-based formulation creates a formidable and resilient paint film designed to withstand relentless downpours, harmful ultraviolet (UV) rays, and the persistent accumulation of dirt.
Furthermore, its inherent stability provides superior resistance against the alkaline nature of walls and potential acidic elements in the atmosphere, ensuring a finish that maintains its aesthetic appeal and structural integrity for years to come.
Harnessing advanced technologies for unrivaled exterior defense
Photo shows (from left:) Calvin Tan, Senior Sales Manager Luzon; Chen Lee Siong, General Manager; Marizette De Torres, Senior Technical Manager; and Danny Diluvio II, Senior Sales Manager VisMin, while proudly presenting Nippon Paint (Coatings) Philippines Inc.’s newly launched Weatherbond Quartz series.
The Weatherbond Quartz series boasts a powerful synergy of cutting-edge technologies, each contributing to its exceptional performance:
- Quartz technology: Forming the bedrock of its strength, this technology creates a tough and durable paint film built to last.
- Keep clean technology: This smart innovation actively combats dirt, alkaline substances, and efflorescence, ensuring walls maintain a fresh and clean appearance.
- Sunblock technology: Crucial for the Philippine climate, this feature significantly reduces surface temperatures by up to 5°C, even under the scorching tropical sun.
- Fibra technology (featured in Weatherbond Ultimate): Elevating durability further, this technology reinforces the paint film, providing a resilient barrier against cracks, peeling, and general wear and tear.
- Micro block technology: This offers the ultimate defense against unsightly and damaging fungus and algae growth, while also resisting dirt pick-up.
- Color care technology: Ensuring that the chosen vibrant colours for homes remain rich and true for years, preserving their aesthetic appeal.
Mr. Chen emphasized the unique demands faced by Filipino homeowners, stating, “Nippon Paint has channeled its expertise into crafting a product that transcends mere surface protection. Weatherbond Quartz is engineered to endure the test of time, the challenges of our climate, and the everyday realities of life. It’s about building true resilience, engineering formidable strength, and ultimately, providing the invaluable gift of peace of mind.”
Beyond its core technological advancements, the Weatherbond series, spearheaded by the Quartz variant, offers a comprehensive suite of benefits. This includes excellent UV protection for long-lasting colour vibrancy, robust defense against acid rain, enhanced resistance to alkali and efflorescence, and a solid 8-year protection guarantee. Select colours within the range even feature a high Solar Reflectance Index (SRI), contributing to a more energy-efficient home environment. Moreover, its recognition as a Green Choice product underscores Nippon Paint’s commitment to environmentally responsible solutions.
For optimal application, Nippon Paint recommends standard cleaning of exterior walls, with the crucial step of repairing any existing cracks. The use of Nippon Paint primers, specifically the 5170 or 5100, is advised to ensure proper adhesion and prevent efflorescence. Weatherbond Quartz is versatile and suitable for various exterior substrates, including concrete, bricks, plaster, and fiberboard, and can even be applied to textured walls.
Nippon Paint: Elevating exterior walls with Weatherbond Quartz
Addressing the common practice of using interior paints on exteriors, Nippon Paint (Coatings) Philippines strongly advises against this, emphasizing that Weatherbond Quartz is specifically formulated as an exterior paint, containing essential UV and anti-fungal properties vital for outdoor use in the Philippines.
The product strikes an ideal balance between flexibility, capable of handling hairline cracks to prevent water ingress, and excellent dirt resistance, mitigating the dirt pickup often associated with highly elastomeric paints.
Available in multiple finishes, including semi-gloss, gloss, sheen, and high-gloss, Weatherbond Quartz caters to diverse aesthetic preferences and surface conditions. While positioned as a premium exterior paint, it offers competitive pricing, starting at PHP 442.00 for 1L, making it a valuable long-term investment in home protection and beauty.
In his concluding remarks, Mr. Chen expressed his profound confidence in the new product. “Bringing Weatherbond Quartz to the Philippine market fills us with immense pride. We wholeheartedly believe in the positive impact it will have on every home it graces. From the meticulous science behind its formulation to the sheer strength it imparts to your walls, Weatherbond Quartz is a top-tier solution, offering the level of protection every Filipino home truly deserves.”
The new Weatherbond Quartz series is now available at selected Modern Trade stores, inviting homeowners, contractors, architects, and all those involved in construction and maintenance to experience the next level of exterior wall protection. Please follow this link for more announcements about the new product: https://www.facebook.com/@nipponpaintcoatingsph/.
With its powerful promise of “Tatag na di Matitinag. Lakas na Hindi Kukupas” – unyielding strength, enduring power – Nippon Paint is now definitely setting a new benchmark for durability and lasting beauty in the Philippine paint industry.
